Netflixed

The Epic Battle for America's Eyeballs

By Gina Keating (2013)

The inside story of Netflix’s incredible rise and uncertain future as master of the video universe. Netflix has come a long way since 1997, when Marc Randolph and Reed Hastings decided to start an online DVD store before most people owned a DVD player. Yet its long-term success—or even survival—is still far from guaranteed...